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PETA x NIKE B2B Advertising Campaign
Project Type
Ad Campaign
Date
January 2023 - March 2023 (Quarter long project)
In this project, I was assigned PETA as the client. The goal was to create a campaign for PETA that would help end animal cruelty. My group and I decided to take the B2B approach by directing our ad campaign toward Nike. We were well praised for our presentation and the creativity that went into approaching a business like Nike and directing them to "End animal cruelty!"
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